A few months ago, Google announced what they believe to be their most important search engine update in the last five years. This update got named BERT and it impacts 10% of search queries by using new neural networking techniques to better understand users’ intentions behind their queries. According to Google, this update will mainly impact complex searches that depend on context. BERT stands for Bidirectional Encoder Representations from Transformers and is a deep learning algorithm related to natural language processing. Put simply, it helps the search engine better understand what...